DESIGN IS NOT ART
The legendary Paul Rand once defined design as "art in the
service of commerce." Pshaw. The two are intrinsically opposed.
Art celebrates expression; commerce rewards conformity. To make
a living as a creative the way our social and economic space is
constructed requires a Faustian bargain with clients: I'll sell
my soul/work to you so that you can be more successful, as long
as you pay me something. Cash preferred, but ego-pumping will do
in a pinch. Until we stop selling out like street-corner entrepreneurs,
we will always be aesthetes, operating on the margins. Design is
neither art nor commerce; it is an essential human activity, it
is the act of making sense of the world and then engaging it.