In spite of our fluid and dynamic nature, we have formalized a business structure. Some might call it a 'company' or 'design firm'; we prefer BRAND CORPS. Why? Because unlike traditional agencies, we're a garrison of iconoclasts and operatives, jaded by the lazy, soft conference rooms and thinking that characterize this business. We keep overhead and structure to a minimum so our partners get the freshest ideas, maximum attention, and unparalleled return on investment.